Susan Beausang, President of 4Women.com and designer of the patented beaubeau head scarf, comes from 3 generations of breast cancer survivors. Hav - ing watched her grandmother, aunt, mother, and 2 of 4 sisters battle breast cancer, she and her siblings underwent genetic testing. Susan learned she carried the BRCA2 gene and had an estimated 85% lifetime chance of developing breast cancer. She opted to have a prophylactic double mastectomy and oophorec tomy. Eleven years later, she is healthy, but bald. Shortly after her surgeries, she began losing her hair in profuse amounts. In just 3 months, she was completely bald from alopecia universalis.
Trying to adjust to hair loss in our appearance-conscious society, Susan found a complete disconnect between the worlds of medical headwear and fashion. She set out to unite the two worlds with her own solution, the beaubeau.
The beaubeau is designed as a pretied head scarf that can be styled in a variety of ways. No tying skills are needed as the scarf is sewn to appear as if it’s been tied and styled professionally. The beaubeau is offered in over 300 high-fashion fabric styles and comes in 4 women’s and 2 girl’s sizes so that no one has to settle for less than a perfect fit. 4Women.com also offers soft sleep caps, transitional head scarves, swim caps, and the beaubag, a smart tote bag to accompany patients to their treatment. The beaubeau is not just a head covering, but a fashionable accessory and a chic alternative to wearing a wig. Just because a woman loses her hair does not have to mean she has to surrender her sense of style
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